Yesterday the artFido Facebook page reached 20,000 likes. Now for the Nikes and Cokes of this world, that may not seem like much of an achievement, but for a small Australian start-up, that is definitely something to celebrate. It’s almost twice as many as the National Gallery of Australia and seven times as many as Australia’s premier art magazine.
Our Facebook success, whilst exciting for us, isn’t really a surprise. We concentrate on posting about, and sharing, exciting and interesting art from all over the world. And we’re not the only ones. There are now thousands if not millions of blogs, flickr accounts, pin-boards and pages sharing installations, exhibits, and art in general. Thanks to the internet, and no doubt to the proliferation of digital photography, there is now a life, a thriving life, for art online. And that is a good thing. Actually it is a great thing. At artFido our mission has always been to share more art with the world. Yes we sell art online. But our success on Facebook is not because we sell art. It’s because we share it.
20,000 fans is a great start. But we’re not going to stop there. We’re going to continue to share the most intriguing, eye-catching exciting art we can find. Some of it will come from artFido. But most of it will come from others who share our mission. From writers, appreciators, photographers, commentators, critics, friends and family. From anyone who believes the world is better for having more art in it. And you never know. In the process of sharing art online, we may just get some people to buy art online as well.
You can check out our Facebook page here.
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